The Story of RoosRoast
RoosRoast Coffee is a life, art, food project turned legit. It was born of John Roos’ energy and vision, but now it’s all of us – you reading these words, the good people who work here, the coffee farmers, the importers, and each and every funny encounter we have over a cup of coffee.
The Origins of RoosRoast
The RoosRoast Way
We keep that fully caffeinated industrial arts, put-it-in-a-journal aesthetic going all day every day. Make it nice for the people because the people they love. We improvise when necessary, or sometimes just because doing the unexpected is way more fun. From our scrappy, hard working ethos to championing renewable energy and sustainably sourced coffee, we always strive to take something and make it better. We want everyone to feel the love, the lobster butter love. We have coffee blends and roast profiles for every step of your day.
John Roos: Chef Man, Coffee Man
John Roos, citizen, promoter and coffee seller, was born in Ann Arbor sometime when hash bash was still cool. Speaking of which, people often think he’s stoned, because he actually listens to people and still rides a skateboard. His dad had a barbershop on Main St and his mom worked in a bank. Deep local. As a reformed ski bum, poet, artist, consultant chef, and Subaru salesman, Roos learned how to relate through many languages, bohemian subcultures and seriously hyped work ethics. In the kitchen, he developed a chef's palate which is probably why his coffee tastes so good. Roos is a self-taught artist with a journal by his side at all times. Though he never achieved his dad’s dream of celebrity-chef stardom, since 2005 he’s used his skills to develop RoosRoast into a giant network of coffee and art that goes beyond his singular personhood. RoosRoast is bigger than a single person right now. But, if you want to know why and how anyone could name a coffee "Lobster Butter Love", the answer lies with John Roos himself.